A Spring Release: Simplicity & Storytelling
Since launching Rally we’ve listened to your feedback and observed how you use Rally to share your cause and raise money. Together, we’ve learned a lot. Today we begin rolling out a number of improvements in response to what you’ve shared, and what we’ve observed.
We’re dedicated to making fundraising and storytelling on Rally a simple, yet rewarding experience.
Taking it from the Top
To start, we’ve redesigned the top navigation to reflect what you do most often on Rally: sharing stories and updates about your cause, monitoring your fundraising progress/managing donation details, and customizing your Cause and Donation Pages. Accordingly, Rally now has three top level navigational elements: Home, Dashboard and Settings.
Share your story on the Home Page
Home is now where you tell your story—whether you are posting a message, sharing a photo, or linking to a video about your cause. Your Home page gives you a sense of what your supporters see when they visit your Cause Page and also an easy way to edit and monitor what is posted there.
A note about Donation Pages
In response to many requests, and to keep things simple, the design of your Cause Page will carry over to the design of Donation Page. Whatever colors, images, logos, or fonts you selected for your Cause Page will also apply to your Donation page. Visit the the Settings section to customize this design.
One cause. One donation page. We found that causes were more effective when they concentrated their efforts fundraising with just one donation page. Now, when you create a cause on Rally, you have one dedicated donation page ready to go. (For the few causes who in the past who had multiple donation pages for their one cause, those pages will remain active, but you will not be able to make additional donation pages).
Your dashboard continues to be where you manage supporters, donors, and financial transactions.
Since launching Rally, our team has been developing ways to identify how successful fundraising and storytelling happens. In the coming weeks we’ll begin rolling out a new set of tools for cause owners. They’ll help you understand what raises the most money and engages the most supporters. We’ll let you know when that happens.
Customizing the look and feel of your Cause and Donation Pages is an important part of fundraising. To simplify this, we’ve moved the Cause and Donation Page settings to a new Settings section and improved the customization.
The new Settings section is also where you link your Facebook and Twitter accounts to your Home Page. When posting updates on Rally, in addition to the email updates that are sent to the people in your Supporter List, you can also select whether to post to Facebook and Twitter—reaching even more people.
All your settings are in one place.
Keep up the good work! Keep sharing your story. Keep reaching out to your old networks and reaching new ones. Keep letting us know what works and what doesn’t. We love to hear from you.